Cleanse • Balance • Begin

Every ritual has a beginning.
This is yours.

Genesis Sulfate-Free Foaming Facial Cleanser gently lifts away dirt, oil, and daily buildup without stripping the skin or disrupting its natural protective barrier. This pH-balanced formula uses a proprietary blend of soothing botanicals to cleanse deeply while maintaining hydration, comfort, and clarity.

Lightweight yet effective, Genesis creates a soft foam that detoxifies the skin while supporting an even, healthy-looking tone—leaving your face clean, calm, and ready for what comes next.

This is cleansing without conflict.
A fresh start, every time.

A GOOD FIT FOR

✔️ Normal, dry, oily, combination, acne-prone, and sensitive skin
✔️ Hyperpigmentation-prone skin
✔️ Uneven tone and stubborn discoloration
✔️ Post-acne marks
✔️ pH balance and barrier support
✔️ Daily cleansing for all genders

HOW TO USE

Pump cleanser into your hands and work into a soft lather.
Massage gently onto damp skin using circular motions, avoiding the eye area.

Rinse with lukewarm water and pat dry with a soft towel.
Use morning and night as the first step in your ritual.

WHAT’S INSIDE

Turmeric Root Extract
Helps visibly brighten uneven tone, soften the look of dark spots, and promote a clearer, more radiant complexion.

Witch Hazel
Soothes congested skin, refines the appearance of pores, and dissolves impurities without stripping moisture.

Willow Bark Extract
A gentle, natural exfoliant that helps reduce excess oil, refine pores, and support clearer-looking skin.

Silk Protein
Supports elasticity while smoothing, hydrating, and softening dry or textured skin.

Aloe, Oat & Honey Complex
Calms irritation and replenishes moisture for balanced, comfortable skin.

WHY YOU’LL LOVE IT

✨ Cleanses deeply without dryness or tightness
✨ Supports bright, even-looking skin
✨ Gentle enough for sensitive and acne-prone skin
✨ Leaves skin soft, refreshed, and balanced

FULL INGREDIENT LIST

Aqua, Cocamidopropyl Betaine, Salix Alba (Willow) Bark Extract, Sodium Cocoyl Hydrolyzed Silk, Caprylic/Capric Glycerides, Hydroxypropyltrimonium, Honey, Aloe Barbadensis Leaf Extract, Panthenol (Vitamin B5), Avena Sativa (Oat) Meal Extract, Hamamelis Virginiana (Witch Hazel), Curcuma Longa (Turmeric) Root Extract, Citrus Limon (Lemon) Peel Oil, Eucalyptus Globulus Leaf Oil, Gluconolactone, Sodium Benzoate, Citric Acid